Caitlin Anderson

Caitlin Anderson

Marketing Manager

Caitlin is the Marketing Manager for FACTS Management. She specializes in social media strategy, emerging communication technologies, and meeting the expectations of younger generations related to online and mobile behavior, user expectations, and social interaction.

Latest posts by Caitlin

Why social media is the best way to reach incoming students

Posted on April 16, 2017 in Reaching Students

Your institution is about to experience a generational shift. The youngest millennial students are graduating and Gen Z will soon take over the campus. Are you prepared to meet their expectations? We surveyed 271 higher ed professionals in conjunction with University Business magazine to determine the level of concern institutions were feeling about a change... Read More »


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